B2B Marketing Blog

There’s no doubt about it, content is king. But, creating winning content is not always easy. It can be hard to come up with fresh ideas and craft effective content. 

Today, we’re here to help with 10 useful tips for creating better content. 

These tips and tricks will work for several social media platforms. 

Let’s get started!

If you’re looking for a quick marketing fix (a way to get a boost in the short-term) then ads can be pretty effective. But if you’re looking for long-term growth and a strategy that will help build your brand, then content marketing is the way to go. 

Today we’ll break down some of the key reasons why content marketing is the best strategy in the long run. 

Ready to nitro-boost your social selling skills?

Today is the day!

We have 7 powerful strategies that you can use to supercharge your social selling. Shared by Founder and Sales Coach at the London School of Sales, Vinit Shah, these skills will make a world of difference in your social selling strategy. 

LinkedIn is one of the absolute best platforms for entrepreneurs and small business owners. 

An astonishing 80% of B2B leads come from LinkedIn. 

Undoubtedly, LinkedIn is an excellent place to connect with your audience, and content creation is often touted as the top strategy for LinkedIn. 

LinkedIn is a huge professional network that can put you in touch with other professionals, clients, and business partners. 

While there are many effective ways to use LinkedIn for marketing, advertising is one of the best ways to reach your audience. If you have not yet used ads to boost your LinkedIn strategy, this is a perfect time. 

For content to be great, it needs a great headline. 

Headlines are the single most important factor for getting your target audience to read your content. 

A headline is your chance to make a first impression and to reel your audience into your blog post, LinkedIn post, eBook, etc. No matter what kind of content you are sharing, it needs a strong headline. 

LinkedIn is changing in 2021, and that means it’s time to adjust. To successfully social sell via LinkedIn this year, you’ll need to understand the new changes and best practices. Furthermore, there will be key security considerations to implement this year to ensure your account will not get banned. 

Today, we’ll share the best ways to keep your LinkedIn account secure and profitable this year. 

LinkedIn is an incredible resource for professional networking and content marketing. 

Well, if it’s used correctly. 

When it comes to social selling on LinkedIn, quality and quantity both matter. According to Hubspot, you should post valuable content on LinkedIn 2-5 times per week. That means best practice is to deliver 8-20 pieces of content per month, and that’s a lot. 

Need some help with standing out from the crowd? On LinkedIn it can be challenging to increase views as there is plenty of competition for your audience’s attention. Here are some examples on how to help support your company to go to the right direction.